The Business of Cannabis Distribution


Product contents


Content length: 2h 25m
  1. 01. The Business of Cannabis Distribution
    14 Lessons

    Lesson contents:
    • Intro to The Business of Cannabis Distribution
      In this video segment, Avis Bulbulyan introduces himself and provides an overview of his credentials in the cannabis industry.
    • Evolution of the Distribution Sector of the Cannabis Industry
      In this video segment, Avis Bulbulyan discusses the history of cannabis distribution. Cannabis Distribution was not a recognized category in California until 2016, which meant sellers had to contact individual cultivators, manufacturers or dispensaries to procure product. Distribution in California now includes aspects of compliance along with support for the supply chain.
    • Distribution in the Cannabis Supply Chain
      In this video segment, Avis Bulbulyan discusses topics you need to consider if you are interested in setting up a distribution company in the cannabis industry. Because of differing state laws, it is important to understand the regulations and compliance standards in the states you want to serve. It is also vital to understand the problems that both cultivators and retailers face in their business segments.
    • Core Functions of a Distributor and Distribution Business Models
      In this video segment, Avis Bulbulyan discusses the core functions of a distributor and different distribution models you can adopt when setting up a new business. Your business model must meet a need, and that need should be identified before procuring a license. Three possible models are fulfillment, platform and logistics. Another model is as an independent third-party distributor, who handles marketing, distributing, compliance, tax collection, and lab testing.
    • Distribution Services
      In this video segment, Avis Bulbulyan discusses distribution services. The more market information a distributor can provide to their cultivators and manufacturers, the more success those customers can achieve, and the more successful the distributor can be. Great distributors provide marketing and branding services, packaging help, and labeling assistance for their cultivators and manufacturers.
    • Distribution Business Management
      In this video segment, Avis Bulbulyan discusses managing a distribution business. He explains ways to source products, through networking, marketplace knowledge, and relationship management. He also covers the importance of employee training, inventory management, logistics management and customer service.
    • Branding
      In this video segment, Avis Bulbulyan discusses the importance of focusing on the supply chain when defining your brand.
    • Marketing
      In this video segment, Avis Bulbulyan shares strategies for marketing your business and services by defining your brand and building a reputation based on relationships. Learn how to use marketing restriction to your advantage as a distributor to grow business.
    • Working with Brand and Product Partners
      In this video segment, Avis Bulbulyan explains how to leverage your data and customer feedback as a service you provide to your brand and product partners to improve their business. Discover that when you provide a service of feedback collection, you become a trusted partner.
    • Licensing and Permitting Needs
      In this video segment, Avis Bulbulyan discusses common pitfalls that can occur when securing licenses and permits. Learn how to navigate markets that do not have specific distribution licenses, total costs for an average distribution applicant, how to leverage land use driven licenses, and advice with states that have legalized cannabis but do not yet have an established industry.
    • Expansion and Scale Opportunities
      In this video segment, Avis Bulbulyan discusses different options for expanding your business. Learn the difference between local and multi-state options as well as differences between the scaling strategies of acquisition and joint venture. Bulbulyan explains the mouse trap theory and factors to be aware of such as out-of-state residency requirements.
    • Funding Considerations
      In this video segment, Avis Bulbulyan helps you define what you are trying to fund by narrowing in on factors such as risk tolerance, size ambitions, distribution geography, and speed of service. Learn to understand the main questions that will be asked of you such as regulatory, real estate needs, and compliance considerations, and your anticipated capital expenses.
    • Future of Distribution
      In this video segment, Avis Bulbulyan discusses how to ensure your company is always in demand by understanding the future developments in interstate commerce allowances, preparing for federal reform, and applying traditional business models to your cannabis company.
    • The Business of Cannabis Distribution
      This article provides guidance on different aspects of becoming a cannabis distributor. It covers licensing, fees, transportation, packaging, and labeling. It also touches on owning the distribution pipeline and real world success.

The Business of Cannabis Distribution is also part of:


Dispensary Agent Learning Pathway – 300 Series

24 courses
19h 38m

Extraction Agent Learning Pathway – 300 Series

17 courses
18h 43m

Manufacturing Agent Learning Pathway - 300 Series

18 courses
12h 22m

Cannabis Business Essentials

15 courses
22h 47m

Cultivation Agent Learning Path - 200 Series

16 courses
13h 53m


Are there any prerequisites?
No. This program is available to anyone.
What's included with this program?
Online courses comprised of engaging videos and written materials, knowledge checks at the end of every module to assimilate your learning, private forum for students to connect and provide support, downloadable references to keep and access on your phone, and your official Green Flower Certificate (once you pass the exam).
Can I take the program online?
Yes. Green Flower Programs are 100% online and can be taken from anywhere in the world.
Who should get a Green Flower certificate? What will it do for me?
Whether you are looking to enter the cannabis industry, get hired by a cannabis company, invest in the cannabis market, win a cannabis license, become a more knowledgeable advocate, better serve the patients in your care, or contribute more deeply to your organization, getting a Green Flower Certificate will make you exponentially more confident, credible, and valuable to the cannabis industry today.
How do I pass the course?
You'll need to achieve a grade of 80% on the Final Exam to pass the course and receive your Green Flower Cannabis Fundamentals Certificate.
What can you tell me about the final exam?
The Green Flower Cannabis Fundamentals Exam is a comprehensive multiple choice exam administered online. A grade of 80% is required to pass. Enrollment allows two attempts to achieve a passing score. You will have 365 days to complete both the program and the final Exam. After 365 days, you will no longer have access to the program or testing materials. This is a closed book Exam. Upon Passing, you will receive your official Green Flower Cannabis Fundamentals Certificate to hang on your wall and use for credibility and trust in the Industry.
What happens if I don't pass the exam?
You will have two chances to pass the final exam with enrollment. Retakes are $69 after that. You must achieve an 80% passing score to receive your Green Flower Certificate.
Is your program accredited?
No, Green Flower is not an accredited school and doesn't plan to be. We produce trusted cannabis education led and validated by the world's top experts, and our programs are utilized by companies, associations, nonprofits, and governments around the world.
Will there be any mailed, hard copy books or reference materials?
No, nothing will be mailed and no hard copy text will be assigned. There are materials in each course that you can download, print, and use at your convenience.
Can any module be visited more than once, to reinforce learning?
Absolutely! You can review any and all materials as many times as you would like in the 365 days (30 for Sell-SMaRT) your program is open.
Refund Policy
We understand that sometimes plans change. If you can no longer take the course, please email us no later than 7 days after your purchase. We will be happy to issue you a refund (minus our enrollment fee of $20). No refunds will be given to cancellations made after 7 days of purchase.

© Green Flower 2021. All Rights Reserved.