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Swami & Nikki: Branding Your Cannabis

Featuring:
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Find your strength. Tell your story. Put a face on your farm. In today’s (and tomorrow’s) cannabis market, source, integrity and identity will become paramount. In this segment, Derek discovers the story behind the distinctive Swami Select brand; how they determined strengths, created unique packaging and why budding entrepreneurs would do well to look toward the wine industry as a branding & marketing model.

Episodes

Swami & Nikki: Branding Your Cannabis

Running time:18min

Swami & Nikki: Branding Your Cannabis

Featuring:
Swami Chaitanya
Founder and Cultivator, Swami Select
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Featuring:
Nikki Lastreto
Co-Founder, Swami Select
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Find your strength. Tell your story. Put a face on your farm. In today’s (and tomorrow’s) cannabis market, source, integrity and identity will become paramount. In this segment, Derek discovers the story behind the distinctive Swami Select brand; how they determined strengths, created unique packaging and why budding entrepreneurs would do well to look toward the wine industry as a branding & marketing model.